Unleash the Heroes Within

Market, sell and deliver repeatable business advisory services that actually work!

10am-5pm, Thu 21 March 2024

Radisson RED Hotel London Heathrow, Building B, Bath Rd, Heathrow Blvd, Sipson, West Drayton, UB7 0DU

It's not just learning;

you'll get results in the room(!)

in this interactive workshop


Clarity-Moore
haines-watts
logo-accounts_legal
Farnell-Clarke
Raffingers-1024x1024 copy
logo-kinder_pocock
Clarity-Raedan
mazars-logo (1)
Book your place now

 

The event is generating firms 3x profits;

engaging and retaining your team

starting from just 90 mins per week

 

Clarity Icon

 

This practical hands-on workshop is for the leaders of accounting firms who want to realise the true potential of your client base and your team. And, for those who want to finally crack the advisory “nut” with a structured, consistent and profitable way of working.

In addition, you'll solve the challenges of:

Demonstrate Value

demonstrating value to clients

Pricing

pricing and getting clients to buy

Right Clients

having the right type of clients

Team Buy and Confidence

attracting and retaining the right team members and building their confidence

Process Repeatable Business Advisory

building a process for repeatable business advisory services

“An eye opening day!
I can’t wait to get back to the office and speak to clients, showing the value we can create. Great to be around other friendly accountants who are happy to share best practice, what’s working and what’s not.”

Jamie Servante, Kreston Reeves

Book your place now

 

An event that will transform your firm, your team and your clients 

 

WHEN

10am-5pm,

Thu 21 March 2024

WHERE

Radisson RED Hotel London Heathrow, Building B, Bath Rd, Heathrow Blvd, Sipson, West Drayton, UB7 0DU

Limited availability to ensure we can focus on your outcome, results and success

Clarity Icon

Ticket options

  • super early bird tickets £127 plus vat
  • standard rate* £197 plus vat
  • vip+ £277 plus vat 

*To include workshop with world-class speakers, workbook, tea/coffee during the day, buffet lunch, access to the after-party and a special giving via B1G1, providing bookkeeping skills to women in need in Africa. 

+VIP tickets: All of the above plus priority seating, limited edition t-shirt, copy of slides & VIP lunch with the speakers. It also includes an exclusive dinner the night before, at the hotel, with Ayns and/or Steve.

Book your place now

"An amazing event that gave me total clarity!

Really made me think outside the box. I’ve got 20 key actions from the event and I’m going to hit the ground running tomorrow! It really helped me visualise the simplicity of the business advisory process and a clear plan on how to get the team on board.”

Graeme Tennick FCCA, Tennick Accountants

 

Change is hard...but you don't need to 

 

“Be the change you want to see in the world”  (attributed to Gandhi, but actually Arleen Lorrance)

 

A great quote, but change is hard! We are constantly being told that we need to change.

And the reality is, you don’t need to change. You don’t need to move from compliance to advisory. You just need to continue to do the right thing and help your clients. 

You already tell great stories with numbers to change the lives of some of your clients with ad-hoc bespoke advisory services. And you and your team already have all the skills, ability, understanding, training, knowledge you need to make a massive difference to all your select clients. 

However, sometimes:

  • clients just don’t see the value

  • it’s hard to break through the noise and get their attention

  • you lack the structure, processes and resources to deliver added-value services

  • your team don’t have the confidence or feel they don’t have the skills

  • they are resistant to change and anxious that they may not get it right

  • there is frustration with many false starts or confusion about the right path

  • everything gets handed up to the leadership team

  • there’s never enough time

All of which results in the firm not earning the profits it deserves, ending up doing the wrong work with the wrong clients and risk losing its brightest stars!

Clarity Icon

Accountants are heroes

Accountants have profound wisdom, understanding, experience, training and skills. The knowledge and skills that business owners desperately need to survive and thrive.

However, sometimes your team struggle to explain that to clients and businesses in a way that increases value. Sometimes they suffer imposter syndrome and can’t see their innate powers. And sometimes they lack the structure to deliver in a way that’s consistent, repeatable and profitable and, more importantly, in a way that clients get and want to pay for!

 

Canva Design DAE6mFayFcg
Book your place now

 

What to expect on the day

 

This brand new event will show you how to transform the way your team think. It will empower you to unleash their powers to make a massive difference to the firm and your clients. It will show you how to give them the confidence to have great conversations. And most importantly how to deliver repeatable, scalable services that are profitable for the firm, valuable for the client at a price they can afford to pay.

A lack of clarity leads to confusion. At the event we’ll introduce you to a “whole firm model” that will clearly explain the issues you’ve been experiencing, why you have been experiencing those issues and, more importantly, what you can do about them.

Nature doesn’t look at problems, it looks to potential. 

When we focus on problems and the problem/solutions methodology it encourages binary thinking. This means that we only work on once piece of the puzzle at a time. And when we work on each problem in isolation, it generally leads to more problems. We may not have even properly understood the true problem in the first place. Or, progress is slow and stalls with frustration, resistance and many false starts. 

Looking to potential encourages a different way of thinking and mindset. A multi-dimensional approach looks at all the ways to achieve success. Many of which work in tandem. Success is often achieved faster, with less resistance and fewer issues. With that success built following a one-step-at-a-time ‘marginal gains’ mentality, like the Great British cycling team’s approach; resulting in 38 medals (22 gold) over three Olympic Games!

At the event your will learn how to become the standout firm! The firm that everyone wants to:

standout firm

"The confidence and structure we needed.
Showed us that it’s not difficult to implement a business advisory offering for the majority of our clients. The event pushed us out of our comfort zone but also gave us the confidence and structure to know that we can do this!"

Jill Fox MAAT ACCA, Wren Accountancy

 

What's in it for you?

 

During this one-day workshop you’ll uncover how to:

  • overcome failure to implement

  • empower your team to really get involved and fulfil your firm’s and clients’ potentials

  • rollout a complete Go-to-Market strategy for your added-value/advisory services 

  • engage clients and get them to finally understand and say ‘yes!’

  • use a straightforward structure to deliver repeatable and consistent services

  • build agendas that create extraordinary meetings clients value and want to pay for

  • innovate workflows to streamline your services, saving time and avoiding scope creep

  • change your leadership from, always being up against it, to being on the front foot

  • become the standout firm that everyone wants to buy from, work with and rave about
Book your place now
Clarity Icon

Agenda on the day

09:30 - 10:00 Coffee and registration 

10:00 - 11:30 Opening sessions

11:30 - 11:45 Coffee/tea break

11:45 - 13:00 Morning sessions

13:00 - 13:45 Network and lunch

13:45 - 15:15 Afternoon sessions

15:15 - 15:30 Coffee/tea break

15:30 - 17:00 Final sessions

17:00 After party 

Book your place now

"A brand new event, with all new content, created by multi-award-winning accountants with over 40 years of experience working with 1,000’s businesses all over the world"

Covered in the sessions:

  • what’s in it for your clients, your team and your firm

  • the 3 reasons why there’s never enough time

  • see the potential your firm has and the cadence required to achieve it - which may be closer than you think?

  • a Go-to-Market strategy complete with pricing and services that clients truly need and, more importantly, want

  • the process to engage and inspire clients in a way that makes them take action and say yes

  • the structure to deliver repeatable and consistent services that generate the same great results, time and time again

  • agendas that create extraordinary meetings clients value

  • the workflow to streamline your services, saving time and avoiding scope creep

  • empower your team to get involved, saving the leadership to do what they choose

 

Guest speakers will be speaking throughout the day.

 

Learn from Recognised Experts

 

Aynsley Damery (BComm FCA CPA ACCA) and Steven Briginshaw (FCA FMAAT) are multi-award-winning Chartered Accountants that have created, built, and sold a number of accounting firms.

Trailblazers in accounting innovation, they bring rich experience from Big4, regional and local accounting firms. Renowned for transforming their own practices into beacons of business advisory excellence, their insights are rooted in advising thousands of businesses globally.

Some of the UK's most influential accountants, their expertise lies in empowering firms to unlock their potential, leveraging data-driven strategies for growth and success.

As seasoned international keynote speakers, they have captivated audiences at major industry events such as QBConnect San Jose and London, Xerocon London, ICAEW Practice Conference, CPA Ireland, Accountancy Europe and many more.

They've hosted (and appeared on) panels and roundtable discussions for almost every regulatory body. Aynsley has also spoken at entrepreneurial events around the world, including Necker Island. 

Their engaging speaking styles, combined with deep expertise in business advisory and accounting innovation, have made them sought-after speakers. They are known for delivering actionable strategies, inspiring change & driving excellence.

Ayns_Steve_Award
Book your place now

 

Firms of all size loved the experience

 

  • Unleash_Graeme_Testimonial
  • Unleash_Sharon_Testimonial.
  • Unleash_Stephen_Testimonial.
  • Unleash_Jill_Testimonial.
  • Unleash_Catherine_Testimonial.
  • Unleash_Carrie_Testimonial.
Clarity Icon

Conclusion

You’re already the change your clients need you to be. This event completes you. It fills in the gaps. 

You’ll see the strategies that play to your teams’ strengths, make you and your firm the heroes, and give your clients what they really want! These strategies allow you (and your team) to do that in a consistent, scalable and profitable way. Creating powerful results, effortlessly (for your firm and clients)!

Book today and unleash the heroes within!

Book your place now