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Clarity Benchmarking

Become even more credible, trusted and hero-like to your clients and prospects.

Over 14,000 Businesses to Compare Against
(With More Added Daily!)

Why benchmark your clients?

We've all had clients who've said "my business is different!" and we know that's not the case. Clarity Benchmarking helps them see differently.
Ultimately, it's about:

building your trust and credibility with each and every client


having a great marketing tool for clients and prospects


giving your clients the answers (even though they may not ask)

What's Included With Clarity Benchmarking?

Portfolio View

See all your clients all in one place,
 check their performance,
 and identify the best clients to contact


Portfolio view
7 Key numbers

7 Key Numbers

Review the numbers that every 
business owner needs to know and check 
the data from Xero, QuickBooks Online, 
Sage Accounting or Manual Entry


Add All Your Xero Clients in 3 Clicks

Benchmark Against the 7 Key Numbers

Advisor - your firm against other firms
 Clients -  your clients against
 your client base
 All - your clients against
 all businesses on the platform

Benchmarking all businesses
Filter by sector and location

Filter by Location and/or Sector

Understand how your clients compare
 within their sector and/or location
 with the ability of specific clients
 side by side comparison on screen


Send the Report a Month After Accounts Sign Off

Generate a Comprehensive
Benchmarking Report

At a click of a button download and
send to your client with
 a traffic light warning system,
 layperson explanations and
suggested actions to help
 improve in each area

It's fully editable too

Benchmarking report
Benchmarking Essentials

Online Step by Step
Education Included

Benchmarking Essentials gives your team
 all they need to know as to why benchmarking,
 how to do it and how to wow clients as well as
 generate additional revenue for your firm


The Benchmarking Data is Anonymised

Clarity Member Success
Team Access

Regular monthly meetings, guidance and
 support as well as access to
 our amazing Clarity Community

Clarity Team
Clarity Community

Join the Clarity Community

Become a member of our thriving and
supportive community of like minded accountants
who are innovating and
building elite accounting firms


Get Benchmarking Today

All For Just £247
per month*
Amounts are in GBP and exclude VAT.
*There is a fair usage policy for generating reports at 25 per month. Each report thereafter that month is £2.50 plus VAT.

Firms Of All Sizes Recommend Clarity Benchmarking:

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Sharon Benchmarking Testimonial.png
Paul Benchmarking Testimonial

Developed By Recognised Experts


Aynsley Damery (BComm FCA CPA ACCA) and Steven Briginshaw (FCA FMAAT) are multi-award-winning Chartered Accountants that have created, built, and sold a number of accounting firms.

Trailblazers in accounting innovation, they bring rich experience from Big4, regional and local accounting firms. Renowned for transforming their own practices into beacons of business advisory excellence, their insights are rooted in advising thousands of businesses globally.

Some of the UK's most influential accountants, their expertise lies in empowering firms to unlock their potential, leveraging data-driven strategies for growth and success.

As seasoned international keynote speakers, they have captivated audiences at major industry events such as QBConnect San Jose and London, Xerocon London, ICAEW Practice Conference, CPA Ireland, Accountancy Europe and many more.

They've hosted (and appeared on) panels and roundtable discussions for almost every regulatory body. Aynsley has also spoken at entrepreneurial events around the world, including Necker Island. 

Their engaging speaking styles, combined with deep expertise in business advisory and accounting innovation, have made them sought-after speakers. They are known for delivering actionable strategies, inspiring change & driving excellence.

Get Benchmarking Today

All For Just £247
per month*
Amounts are in GBP and exclude VAT.
*There is a fair usage policy for generating reports at 25 per month. Each report thereafter that month is £2.50 plus VAT.