The NextGen Business Advisory Accelerator

If free events actually worked, your firm would already be flying.

You’ve been to the webinars. The conferences. The “advisory masterclasses.”

You left with good ideas, but the same firm.

That’s because ideas don’t build businesses. Systems do.

The NextGen Accelerator is the three-day implementation lab that embeds a system behind advisory that actually works — in the real world, with real clients — inside firms like yours.

Run by accountants who’ve been there and done it, not consultants who haven’t.

(we've grown our firms by 14.3×/19.2× in three/six years - with 143%/60% annual compounded growth rates. Proven, repeatable, teachable.)

“By the second afternoon at Accelerator, I’d booked seven client meetings.
By Friday lunchtime, £22k in new advisory fees.
By Monday afternoon, back in my own office, £67k.

Same firm. Same clients. Same team.
What shifted wasn’t motivation. It was the structure.”

— Matthew McConnell, Pulse Accounting

It's an accelerator in its truest sense. It's all about the 'how' and not just more of the 'what'.

Three days working on your firm - defining, marketing, selling, and enabling business advisory.

The old accounting model is broken.

Clients expect more. Teams want meaning.

AI is rewriting what value looks like.

You can’t just “add advisory.” You have to rebuild how you create, price, and deliver it.

This is where you learn — and embed — that new model: the NextGen Advisory Framework.

A complete system for scalable, profitable, team-led advisory.

🧭 Day 1 – Redefine advisory. Reignite belief.

See advisory in a way you’ve never seen it before.

Discover what clients actually want, why they buy, and how to position your firm to deliver it profitably.

You’ll uncover the NextGen Advisory Framework — the proven system behind firms generating £100k+ in profit uplift — and calculate your own untapped potential.

Hear real success stories like Penny’s £120k turnaround in six months, and start designing the blueprint for your firm’s next breakthrough.

→ Leave knowing exactly what’s possible — and what it will take to get there.

💡 Day 2 – Create stories that sell. Systems that scale.

Turn insight into income.

Learn how to design and deliver events that generate £100k+ in new advisory revenue — from existing clients.

Master the art of storytelling to win hearts and wallets, and apply the CLEAR Framework to client meetings that convert.

Then, design your advisory sales funnel — a repeatable, scalable system for creating momentum and consistent opportunity.

→ Leave with the tools, stories, and structure to grow advisory without adding stress.

🚀 Day 3 – Build momentum. Generate results.

Now it’s about leadership, rhythm, and results.

Discover the 6Cs of High-Performing Firms, hold client meetings that lead to “yes,” and embed advisory confidence across your team.

See how meetings that move the needle for clients are easier to systemise than you think.

Design accountability structures, map your next 90-day sprint, and lock in the actions that make advisory your firm’s next growth engine.

→ Leave confident, focused, and equipped to make advisory your firm’s next engine of profit.

🎯 Inspiration → Implementation → Integration

Each day builds on the last — from vision to action to results.

It’s not theory. It’s the system that’s transforming firms — and the way accountants work — for good.

Why you?

Because you’re already successful — but it’s costing you time, headspace and margin.

Because it's stuck with the partners to deliver — and you're already responsible for too much.

Because your team could deliver more — if they had the structure, tools, and confidence.

Because you’ve tried to make advisory work before… and this time, you want it to stick.

You don’t need another idea.

You need a system that works inside your firm, not just on a slide.

Why pay?

Because free events don’t change firms.

They give you a buzz. But they don’t give you a blueprint.

The Accelerator is three days of doing — and learning (and hearing) the how, from other accountants who are doing it.

You'll also get expert guidance and input on your firm.

And, you’ll leave with:

✅ A working advisory framework for your firm.
✅ A mapped sales funnel that drives recurring revenue.
✅ A proven client-meeting structure that converts.
✅ A 90-day action plan that keeps you moving.

If you feel that’s not worth it, then the free events are always still there.

**NextGen makes "selling"* advisory easier** (our members' average conversion rate is 66%)

*Professional services are bought, not sold. Clarity does the hard work for you; visually with simplicity and clearly demonstrating your value.

Across three days, you will:

💡 Redefine advisory for a post-AI world — and explain it so clients instantly “get it.”

💰 Quantify your untapped profit potential — design your own £120k roadmap (just like Penny Rowden, who will explain all).

🗣️ Learn how to sell without “selling” using the Client Buying Experience.

🤝 Deliver advisory that clients love with the CLEAR meeting framework.

📈 Map your firm’s sales funnel to generate consistent opportunities.

✨ Design the service moments that make your firm unforgettable.

👥 Strengthen your team with the 6 Cs of High-Performing Firms.

🧭 Leave with a 90-day implementation plan and accountability built in.

“Within 7 days of the Accelerator, we generated £24,000 of advisory income.

After 12 months we became profitable 3 times over what we were before.

I reduced my working hours and created capacity within the team.”

— Graeme Tennick, Tennick Accountants

“Accelerator gave me the confidence to have meetings that convert. It’s practical, hands-on, and not theory.

So far in the following month, I’ve had three out of three for meetings.

I’m talking differently, and that confidence is seeping in, and obviously clients can hear it. We’ve also packaged up advice we’d been giving away for free into £4-9k programmes and already sold one.”

— Kim Marlor, Krystal Klear Accounting

“I’d spent three years trying to break the system. Three days at the Accelerator opened my mind.

Once I stopped fighting the process and followed it, I booked seven client meetings on day three and generated £33k in new recurring fees within a month.”

— Paul Miller, Cornish Accounting Solutions

Every hour of these three days will return more than it costs.

This isn’t an expense — it’s a multiplier.

🎯 £3,750* for the first seat per firm

💥 Additional seats are available at £695*

(Includes all sessions, worksheets, lunches every day, evening buffet on the first two evenings, and refreshments.)

*plus vat

✅ Accounting firm owners and partners ready to build recurring advisory revenue.

✅ Firms stuck in compliance who know there’s more potential.

✅ Leaders who’ve tried advisory before and want a framework that finally works.

✅ Ambitious accountants who want proof, not promises.

“This hits the heart. I bumbled into accounting because I was good with numbers, not because I loved it.

Three days at the Accelerator showed me a version of this profession I could genuinely love.

This is why I became an accountant. I just didn’t know this version existed.”

— Mikayla Holloway, Naylors Accountancy

Reserve your seat

We run the NextGen Accelerator quarterly. The next event is on 3-5 June 2026 at Heathrow, London.

Three days.
Real systems.
Real results.

👉 Book your place below or set up a call with one of the team

£3,750* for the first firm place. (Additional seats £695* — limited allocation.)

* plus vat

If this sounds too good to be true, why do it?

Surprisingly, nobody else has bothered to do this — to actually help embed a firm-wide system behind advisory, that actually works in the real world.

The bottom line is that we know our own worth and the potential you have.

We’re bringing together our decades of experience working in our own accounting firms and helping others, bypassing and shortcutting the problems and challenges that come with that — so you can jump the curve.

We’re going to help you get your worth.

Matthew McConnell at Pulse Accounting generated £67,000 in new advisory fees in the week of his Accelerator. Graeme Tennick at Tennick Accountants generated £24,000 in the seven days after his, and became three times more profitable within twelve months.

These are not one-offs.

They are what the structure produces when you apply it to the clients you already have - in addition to prospects. But you’ve also got the opportunity, in just 12 months from 90 minutes per week, to 10X your investment.

Now is the time!

Aynsley Damery (BComm FCA CPA) and Steven Briginshaw (FCA FMAAT) are Chartered Accountants who have done the thing they are teaching you to do.

Aynsley built and scaled an advisory-led accounting firm and sold it to Crowe. Steven grew his own practice 19x, exited, and then built the system so other firms could do the same. Between them, they have worked with thousands of businesses across Big 4, regional, and local firms, and helped accounting firms in 17+ countries make the shift from compliance to advisory.

Everything at the Accelerator comes from that experience. Not from a textbook. Not from consulting theory. From sitting across the table from business owners, building advisory services that worked, making the mistakes, and codifying what actually produces results.

They are international keynote speakers who have presented at QBConnect, Xerocon, ICAEW Practice Conference, CPA Ireland, Accountancy Europe, and many more. They have hosted panels and roundtable discussions for almost every regulatory body. Aynsley has spoken at entrepreneurial events around the world, including Necker Island.

But credentials are not why firms come back. Firms come back because the methodology works, and because Aynsley and Steven have done it themselves. That is the difference between someone who teaches advisory and someone who has built an advisory firm, sold it, and then helped hundreds of others do the same.

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Delivered by Clarity HQ

The global advisory platform built by accountants, for accountants — helping firms in 17+ countries turn advice into action and action into profit.

Built by industry experts, based on over 50 years of experience and working with thousands of accounting firms implementing business advisory services. We know what works and why. We also know what doesn’t.

You can jump the curve and avoid the mistakes many others make.